http://childrensmarketingexpert.com/archives/340 Expertise in Engaging Brands With Children and Families. Tue, 07 Sep 2010 11:44:40 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://childrensmarketingexpert.com/archives/340/comment-page-1#comment-17 Catherine Wed, 02 Dec 2009 11:07:48 +0000 http://childrensmarketingexpert.com/?p=340#comment-17 Really interesting post. I really like the new logo, it is a mystery why they haven't rolled it out...maybe they are testing the water? Would be interested to know. Being in the thick of a rebrand for my own business and for a client, I know timing can be critical. It's hard to track and monitor where your brand appears online so ensuring consistency is a huge job, but something as simple as country website surely would be top of the list! Really interesting post.
I really like the new logo, it is a mystery why they haven’t rolled it out…maybe they are testing the water? Would be interested to know.
Being in the thick of a rebrand for my own business and for a client, I know timing can be critical. It’s hard to track and monitor where your brand appears online so ensuring consistency is a huge job, but something as simple as country website surely would be top of the list!

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